Measurement of e-Service Quality: An Empirical Study on Online Travel Service
This study focuses on eservice quality dimensions in the Internet market with an empirical study on online travel service. The purpose of this study is to develop a scale to evaluate eservice quality from the perspectives of both online companies and customers, which provides fresh insight into the dimensions of eservice quality. This research result was described by Sanja Tumbas (13. August 2011 - 9:40) This research result was last edited by Sanja Tumbas (13. November 2011 - 22:41) |
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