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Conjoint Analyse for assessing a customer's willingness to pay for customer solution

Classification
Dimension Value
  • Type of the Research Result
  • Method
    • Other Method
  • Current Status of Development
  • Development Completed
    • Economical Utilization not specified
  • Number of Cases
  • 2
  • Functional Area
  • Coordinating Processes
    • Controlling of Product-Service-Systems
      • Strategic Planning of Product-Service-Systems
      • Core Processes
        • Core Processes Second Level
          • Distribution of Product-Service-Systems
      • Company Size
      • Large-sized Organizations (Headcount >=250)
      • Medium-sized Organizations (Headcount <250)
      • Small-sized Organizations (Headcount <50)
      • Lifecycle Phase
      • Pre-Utilization
      • Types of Customers of Value Bundles
      • Businesses
      • Industry Sector
      • Manufacturing Companies
      • Standardization
      • No Standardization

      The proposed conjoint analysis method has been explicitly designed to assess a customer's willingness to pay for industrial services and customer solutions. It has been verified in a field test with n=428 machine tools suppliers in the engineering industry.


      http://www.servpay.de

      This research result was described by Admin Istrator (13. September 2010 - 1:25)
      This research result was last edited by Admin Istrator (13. September 2010 - 1:34)

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