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A Design Research Study Enhancing Creativity – The Case of Developing Product-service Bundles

Verfasst von sanja.tumbas am 16. Dezember 2011 - 18:43
TitelA Design Research Study Enhancing Creativity – The Case of Developing Product-service Bundles
PublikationstypConference Paper
Jahr2009
AutorenMuller-Wienbergen, F., Seidel S., Müller O., Knackstedt R., and Becker J.
Conference Name17th European Conference on Information Systems
Conference LocationVerona, Italy
Verknüpfte Forschungsergebnis(se): 
A DESIGN RESEARCH STUDY ON ENHANCING CREATIVITY – THE CASE OF DEVELOPING PRODUCT-SERVICE BUNDLES [de]
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