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Questioning the Use of Opaque Web Practices among Low-cost Airline Carriers

Classification
Dimension Value
  • Type of the Research Result
  • Literature Analysis
  • Current Status of Development
  • Development Completed
    • Economical Utilization not specified
  • Number of Cases
  • Not Specified
  • Functional Area
  • Core Processes
    • Core Processes First Level
      • Design and Implementation of Product-Service-Systems
      • Implementation of the Infrastructure for Product-Service-Systems
  • Supporting Processes
    • Information Management
      • Other Supporting Processes
      • Company Size
      • Not Specified
      • Lifecycle Phase
      • Not Specified
      • Pre-Utilization
      • Types of Customers of Value Bundles
      • Businesses
      • Not Specified
      • Industry Sector
      • Transport and Telecommunication
      • Standardization
      • Not Specified

      Low-cost carriers (LCCs), with their orientation toward lean, cost efficient operations have transformed the vision of air passenger transportation. The LCCs’ adoption of technology has meant more efficient flight options and enhanced price transparency within the industry. Yet despite these advances, a number of LCCs use their information systems in a conflicting manner when managing customer interactions. The paper notes the teaching of information systems development (ISD) and marketing assumes ethicality in their practice. While these business disciplines are central to the success of self-service Websites, there is a gap between the disciplines’ theoretical ideals and their practice.

      This research result was described by Sanja Tumbas (2. May 2011 - 8:37)
      This research result was last edited by Sanja Tumbas (26. November 2011 - 19:16)

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