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Incorporating Willingness-To-Pay Data into Online Recommendations for Value-Added Services

Submitted by sanja.tumbas on 16. December 2011 - 21:37
TitleIncorporating Willingness-To-Pay Data into Online Recommendations for Value-Added Services
Publication TypeConference Paper
Year of Publication2010
AuthorsBackhaus, K., Becker J., Beverungen D., Frohs M., Mueller O., and Weddeling M.
Conference Name18th European Conference on Information Systems
Conference LocationPretoria, South Africa
Related Research Result(s): 
Incorporating Willingness-To-Pay Data into Online Recommendations for Value-Added Services
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