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A Design Research Study Enhancing Creativity – The Case of Developing Product-service Bundles

Submitted by sanja.tumbas on 16. December 2011 - 18:43
TitleA Design Research Study Enhancing Creativity – The Case of Developing Product-service Bundles
Publication TypeConference Paper
Year of Publication2009
AuthorsMuller-Wienbergen, F., Seidel S., Müller O., Knackstedt R., and Becker J.
Conference Name17th European Conference on Information Systems
Conference LocationVerona, Italy
Related Research Result(s): 
A Design Research Study Enhancing Creativity – The Case of Developing Product-service Bundles
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