The concept of solution selling: Theoretical considerations and methods
| Title | The concept of solution selling: Theoretical considerations and methods |
| Publication Type | Book |
| Year of Publication | 2008 |
| Authors | Ahlert, D., Wangenheim F., Kawohl J., and Zimmer M. |
| Volume | 3 |
| Publisher | MCM - Marketing Centrum Münster |
| City | Münster |
| Keywords | Organisatorischer Wandel, Systemgeschäft, Theorie |
| URL | http://www.gbv.de/dms/zbw/59327931X.pdf |
Related Research Result(s):
Supporters
| ||
 |
| |
| ||
