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Quantifying Value to-the customer of product-related services - first empirical result

TitleQuantifying Value to-the customer of product-related services - first empirical result
Publication TypeBook Chapter
Year of Publication2009
AuthorsSeiter, M.and Schwab, C., Heußler T., and Michaelis M.
EditorStauss, B., Brown S., Edvardsson B., and Jonston R.
Book TitleMoving forward with Service Quality - Proceedings of the Quis 11, Ingolstadt 2009
Pagination614-623