Mass Customisation through Personalised Brochures: the Role of Emerging Technologies
Title | Mass Customisation through Personalised Brochures: the Role of Emerging Technologies |
Publication Type | Conference Paper |
Year of Publication | 2007 |
Authors | Migas, N., Anastasiadou C., Buchanan W., and Marshall J. |
Conference Name | 15th European Conference on Information Systems |
Conference Location | St. Gallen |